Branding Guidelines Design

Branding Designed for PEARDRAX

Brand Guidelines Designed for Peardrax. Below is a concise overview of the key components in the designed brand guideline.

  • Brand Overview
  • Logo Design & Logo Usage
  • Imagery and Iconography
  • Voice and Tone
  • Product Packaging
  • Advertising Materials
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Our Working Process

Explore our branding process to see the pathway we take to drive growth for brands of all sizes.

01

Brand Discovery

The brand discovery stage is where we learn about your brand's ins and outs. Once we understand you, your audience, and your needs, we help you find your ideal market position to create your own space for your brand.

In this phase, we work with you to:

  • Define your target audience
  • Articulate your brand’s mission
  • Identify your project goals
02

Brand Strategy

In this stage, our brand strategy experts deliver a comprehensive strategic framework to grow your brand across channels. This actionable roadmap helps us outline the path to measurable results for your project.

In this phase, we work with you to:

  • Set KPIs
  • Identify brand opportunities
  • Create impactful messaging
03

Brand Logo & Visual Identity

Once you meet with our brand strategists and brand designers regarding your visual identity, they get to work. Our logo design process includes brainstorming, sketching and creating multiple logo concepts, along with supporting visual identity elements for both online and offline channels.

In this phase, we work with you to:

  • Present logo designs
  • Define and shape the visual elements of your brand
  • Create memorable branding elements that connect with your audience
04

Brand Book & Style Guide

A brand book and style guide houses all of your essential brand information in one place, providing accessibility to employees and stakeholders alike. Beyond your logo, this includes supporting brand elements such as typography, primary and secondary color palettes, imagery selection, and iconography.

In this phase, we work with you to:

  • Build a go-to guide for your brand
  • Define proper and improper usage of your brand elements
  • Identify guidelines to create consistency across channels

Full-Service Branding Agency

Work with a top-rated branding agency to boost brand awareness, create consistency across channels and reach your audience through results-driven strategies and solutions.